🔥 Our Origin

Roanhorse wasn’t born in a boardroom. It was forged in silence, struggle, and sacred transformation.

What started as a simple idea—quality clothing—became a personal rebellion: against plastic-filled fashion, against fake strength, against living out of alignment.

Our founder, David Roanhorse, walked through fire—leaving toxic love, escaping the performance trap, facing God, rebuilding body and soul.

He didn’t want to just sell clothes. He wanted to build a brand that matched his conviction: Live clean. Train hard. Walk in truth.

Roanhorse was his covenant. Now it can be yours too.

🧥 Our Ethos

• The body is a temple. Our clothes should honor that.
• Truth is the new luxury. We make things that last.
• Plastic belongs in the past. We use premium merino wool—renewable, breathable, powerful.
• Masculinity can be holy. You can be both strong and surrendered.
• Clothing is not decoration. It’s a daily tool for becoming who you are.

✊ For Men in Transition

Roanhorse is for the man in process. The one leaving comfort behind. Training for something bigger. Learning to walk with presence, not pressure.

This is more than a fit. More than a fabric. It’s a reminder. A signal. A covering.

You don’t need another logo. You need armor that aligns with your spirit.

🪶 Our Covenant

“We don’t just design for the body. We design for the becoming.”

📦 Product Truth

• 100% Merino Wool
• Plastic-free. No synthetics. No compromises.
• Designed in alignment with earth, function, and presence
• Built for training, travel, and quiet transformation

⚡ Join the Movement

Roanhorse isn’t just a brand. It’s a becoming.

Clothe yourself like a man who knows who he is.